We are pioneers.

In this ever-changing technology age, it is important to be forward thinking. As web designers, web developers, and builders, we need tools that are reliable, faster, better, and sustainable. We desire standards, yet also innovation. We should not want to sit idly while technology passes us by – we want to predict what lies ahead and make it.

We shape the future.

We need to protect ourselves, own our content, and forge our own paths. We have to react to a constantly shifting landscape — proprietary systems only tie us down. In order to be forward thinking, we need a platform that has the ability to be molded into anything we want it to be.

We use WordPress.

We use WordPress because it is secure, reliable, adaptable, and free. WordPress can fit anyone’s needs, large or small — from high traffic WordPress.com VIP clients, to local urban farms. WordPress isn’t just for small blogs — it is the backbone of large businesses, tight knit communities, web apps, and everything in between. Most importantly, WordPress is free and open source. Thanks to its license, the GPL, WordPress will remain free forever. The GPL allows you to build on the shoulders of others, granting you the freedom to reuse whatever you want, mold it, and publish it at your will.

WordPress can do anything.

Not many platforms can say that. Not many have the flexibility to scale and adapt. Some have proprietary code that you can’t touch and remake into your own. With WordPress you can remake and reuse — and you’re not alone. WordPress is a community: there are millions of people just like you sharing their code, ideas, and innovations.


- Excerpt written by Sara Cannon in the foreward in Jesse Friedman’s Book: Web Designer’s Guide to WordPress: Plan, Theme, Build, Launch (Voices That Matter)

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