“Designer vs Developer – Creators in WordPress”


I’m thrilled that I was able to give my third talk at WordCamp Phoenix! I’ve grown to love Chandler and WCPHX over the years and all the amazing talented speakers. My talk is titled:

“Designer vs Developer – Creators in WordPress”

This talk will explore myths & preconceptions about roles.. When we push these boundaries, we can achieve greater things. If you understand what you’re trying to accomplish both technically and visually, you will have fantastic a outcome.

We’ll touch on “crossover”(golden unicorn) topics such as UI, UX, trusting instincts, user testing, wire framing, information architecture, front end structure, and form.

WordPress is a great place to put this into practice: as its a perfect environment for leaning php,css, but also its surrounding community support helps us achieve greatness.

I’ll post up the video whenever it’s ready.

“Be the Unicorn”
cheers, sara

Authored By

Managing Partner / Creative Director

Sara loves design, typography, user experience, and art. She gives talks around the globe on web design, user experience, typography, and more. A seasoned designer, Sara has done work for clients such as Disney Publishing and Flickr. She loves open source, her pets, traveling, and WordPress.

5 thoughts on ““Designer vs Developer – Creators in WordPress”

  1. Hey Sara,
    Thank you for sharing this slideshow, and I look forward to watching the video.

    I’ve always thought I was something in the middle between a pure designer and a pure developer or coder.

    Now, I am happy with what I am and will continue to be myself.


  2. Thanks for the slide Sara. I started as Front End Developer, did some WordPress and then had to do some design too which I love a lot and try to improve on some spare time.

    But honestly since I am into web stuffs only, minus branding and what pure designer does I thought its good a developer can do some design too and may have some idea.

    Since optimisation is such a top priority for most of site, it helps a lot.

  3. Hi, Sara – I adore your slideshow! I have been trying to make “developsigner” happen but I think “unicorn” is a far better descriptor of what I aspire to become. I really like your approach to this subject and I’m looking forward to the video of your talk. Thanks for sharing this!

  4. Very cool slideshow, I think of myself as right in the middle of the spectrum, I loved your explanation! And I believe we can develop either ability, though certainly it is easier to be predisposed, it seems, for some aspects of art and logic.

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