Vision for the New Site
Oliver Mihaljevic, founder of Value Ideas in Action, had a focused vision for a membership site when he approached us. He wanted to be able to provide great investment ideas that would practically assist investors in managing money.
Our mission is to be of value to investors throughout the investment process, from idea generation to position-sizing and beyond. – Value Ideas in Action Mission Statement
The name of the business itself, “Value Ideas in Action,” is a direct embodiment of what Mihaljevic aims to supply: ideas on value investment that perform (measurably) over time.
In our Discovery session, we worked closely with Mihaljevic to determine that a site for his new business and mission would provide the following:
- an intuitive infrastructure that makes PDF, performance, email, and subscription management as efficient and automated as possible
- a professional, simple, and trustworthy design (optimized to target a few specific audience types)
- a user-friendly and simple membership portal that professionally presents subscription content to members
- secure management of all paid content, user profiles, payment workflows, and subscription details
To meet these site goals, we opted to create a completely custom site design that incorporated the well-reviewed and trusted membership plugin, Restrict Content Pro (RCP). To accommodate international customers and transactions, we also rewrote an existing Taxamo integration that works in tandem with the membership plugin.
The final site had clear, concise, and easily managed pages for displaying company information, informative pricing, and public thought leadership via an organized blog.
Secure content is uploaded to a gated area that is only available to admins and paid customers. This secure area is further divided and organized into various sections that allows Mihaljevic to meticulously post, update, and feature his thorough research.
Check it out the design and Mihaljevic’s thought leadership at valueideasinaction.com!